Landing on 30th July 2001, The Strokes debut ‘Is This It’ remains one of the most iconic albums (cover above) of all time, and to celebrate its 20th anniversary, DIY decided to cook up something a bit special.
DIY worked with some of their favourite emerging artists to create their very own ‘Is This It’ 20th Anniversary covers album featuring Black Honey, Demob Happy, Master Peace and many more playing their favourite Strokes track.
Over the weekend the multi channel campaign had over 20,000 views attracting attention from all over the world.
Enjoy the playlist on Youtube here:
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