DIY Live events

Yard Act headline DIY Class of 2022 supported by House of Vans, Marshall, Super Bock, BIMM

DIY is passionate about music – past, present and future. We put artists across the spectrum at the core of everything we do, making space for talent of all sizes and statuses. We have built a 1m+ tastemaker community who share our passion for music discovery.

We don’t just support young artists through our fiercely independent editorial pages, but across online, social media and onto the live stage at our own events like DIY Alive festival, and through our presence at client festivals and showcases in the UK, and increasingly overseas.

This is rapidly evolving into our own style of wider education for industry hopefuls integrated into our live events or bespoke events with brands like Roland/BOSS.

Please download an introduction to the range of opportunities we can deliver for brands looking to support the artist journey, and engage and build brand equity through unique and exciting content with our 1m+ following.

DIY Alive festival

Live music is the lifeblood of the artist’s career path, emotionally and financially, and as such is also an integral part of the service that DIY provides its clients, artists and their fans. We help young artists get their first steps on the live stage through our own bespoke events – Hello and “DIY Class of” annually, and then music discovery grass roots activations for supportive brands like Jägermeister Musik and Jack Daniels and Son Estrella Galicia. We co-curate stages and media partner key showcase festivals like SXSW, Reeperbahn and The Great Escape and have had DIY stages at festivals like Live at Leeds.

Dream Wife perform at DIY stage at Live at Leeds: In the Park

We’ve done album launch parties and even taken a tour bus around Europe with Dr.Martens. Most recently we have teamed up with promoters in NYC to help artists launch into the US and supported in stores for Fred Perry.

As we grow we have begun to scale up our regional events UK wide with the new DIY Now&Next Tour in partnership with leading promoter Kilimanjaro.

DIY Now&Next Tour was a UK wide sell out

If you’d like to get involved in sponsorship of our DIY Live programme take a look at our deck here

You can keep up to date with all our live music brand partnership news when you subscribe to our newsletter, or download our DIY music brand pack.

Case Studies

Prima Queen and Shanghai Baby showcase at the latest Estrella Galicia brand building show.
Prima Queen headline the September Estrella Galicia show. In partnership with DIY magazine, for those in the know, these events are fast becoming some of the most anticipated gigs in London. Bridging the gap between this capital and Madrid, the current series of gigs hosted …
Reeperbahn Festival  2023 – intimacy at scale
2023 was the eighth year of DIY’s partnership with the globally renowned, German, Reeperbahn festival. Despite the number of delegate attendees, speakers and performing artists from around the world, centred around the infamous, and ever packed, Reeperbahn strip in Hamburg, there was a special atmosphere …
From Billy’s Cafe in Bethnall Green, East London to the TOWN festival in Sao Paulo, Brazil, it’s all in a week’s work for DIY.
In a single week, DIY has been supporting artists, labels and management, promoters and festivals and supportive music brands to help the careers of artists through its media and marketing skills to reach new audiences around the world. DIY was invited to discover the inaugural …
DIY partners Parallel Lines for Neu band music discovery gigs
Parallel Lines are launching a new series of music discovery nights in conjunction with DIY to promote young artists that fit into DIY's new band category "Neu", effectively DIY's new band media incubator. The series called One Way Or Another – following the promoter's Blondie …
DIY makes its first inroads into Slovenia with MENT showcase Festival
MENT festival in Ljubljana, Slovenia DIY magazine's editorial team made its first visit to this multi venue city conference and showcase event, now in its ninth year, to review the showcase of international artists which included from countries as diverse as Estonia, Latvia, Croatia, Netherlands, …
Glastonbury Festival 2023 – up close and personal with DIY Magazine
Photos of Glastonbury 2023 from DIY music magazine Check out DIY music magazine's photos from across three days of the Glastonbury festival including Nova Twins, Queens of the Stone Age, CMAT, Måneskin, RAYE, Rina Sawayama and Shame, Arctic Monkeys, Carly Rae Jepsen, CHVRCHES, Fred Again.. and more. All in …
Son Estrella Galicia returns to London for a third night of music, food, sustainability and great beer
Son Estella Galicia is an experience not to be missed. DIY music magazine continues its media partnership with Son Estrella Galicia For the third night of the their, and DIY magazine's partnership, SON Estrella Galicia, the music arm of Spain’s finest beer purveyors and Hackney’s …
DIY builds relationship further with Super Bock European festival strategy
DIY pan European festival partnership with Super Bock Super Bock, the best-selling Portuguese beer in the world, has already reached more than 50 countries, mainly through its premium lager Super Bock brand. It has a long history of supporting emerging artists and promoting live music …