DIY Live events

Yard Act headline DIY Class of 2022 supported by House of Vans, Marshall, Super Bock, BIMM

DIY is passionate about music – past, present and future. We put artists across the spectrum at the core of everything we do, making space for talent of all sizes and statuses. We have built a 1m+ tastemaker community who share our passion for music discovery.

We don’t just support young artists through our fiercely independent editorial pages, but across online, social media and onto the live stage at our own events like DIY Alive festival, and through our presence at client festivals and showcases in the UK, and increasingly overseas.

This is rapidly evolving into our own style of wider education for industry hopefuls integrated into our live events or bespoke events with brands like Roland/BOSS.

Please download an introduction to the range of opportunities we can deliver for brands looking to support the artist journey, and engage and build brand equity through unique and exciting content with our 1m+ following.

DIY Alive festival

Live music is the lifeblood of the artist’s career path, emotionally and financially, and as such is also an integral part of the service that DIY provides its clients, artists and their fans. We help young artists get their first steps on the live stage through our own bespoke events – Hello and “DIY Class of” annually, and then music discovery grass roots activations for supportive brands like Jägermeister Musik and Jack Daniels and Son Estrella Galicia. We co-curate stages and media partner key showcase festivals like SXSW, Reeperbahn and The Great Escape and have had DIY stages at festivals like Live at Leeds.

Dream Wife perform at DIY stage at Live at Leeds: In the Park

We’ve done album launch parties and even taken a tour bus around Europe with Dr.Martens. Most recently we have teamed up with promoters in NYC to help artists launch into the US and supported in stores for Fred Perry.

As we grow we have begun to scale up our regional events UK wide with the new DIY Now&Next Tour in partnership with leading promoter Kilimanjaro.

DIY Now&Next Tour was a UK wide sell out

If you’d like to get involved in sponsorship of our DIY Live programme take a look at our deck here

You can keep up to date with all our live music brand partnership news when you subscribe to our newsletter, or download our DIY music brand pack.

Case Studies

DIY highlight some of the more established acts that never fail to impress at Glastonbury festival
Glastonbury 2024 Photos: Emma Swann While the Pyramid stage saw  Dua Lipa (revisit our feature on her rise so far here), SZA and Coldplay  take on the headline slots, we took our hats off to emo-pop icon Avril Lavigne and the Legends Slot’s Shania Twain, …
DIY celebrates a year of exceptional female talent at Glastonbury 2024
Glastonbury 2024 Photos: Emma Swann While Dua Lipa graduated to headline the iconic Pyramid Stage for the first time,  the crowds had some good old fashioned fun to Cyndi Lauper and many were treated to a series of firsts with Pyramid headliner SZA, emo-pop icon …
DIY magazine 2024 audience and brands research survey results
We can now share our latest audience research findings with you (please click on this link to download), which very much confirms our music discovery and tastemaker positioning in the marketing and media market, as well as a growing recognition and use of our cross …
DIY teams up with Travel Texas to promote the very best of the Lone Star State
In partnership with MDSG, the specialist travel, music tourism and leisure agency, the campaign will kick off with a VIP Texas showcase in London’s Soho to join Travel Texas, partners and special guests for an intimate celebration of Texan music, fashion and food. An intimate …
M for Montreal and DIY partner for showcase at The Great Escape
Once again this year, M for Montreal will be presenting showcases and networking activities at major UK events in Edinburgh, Wales and Brighton. A number of Canadian artists will have the chance to take to the stage at Wide Days, FOCUS Wales and The Great …
Cover stars Soft Play launch DIY Magazine’s most successful Festival Guide to date
SOFT PLAY ARE THE COVER STARS OF DIY’S 2024 FESTIVAL GUIDE! With over 25 festival partners and advertisers, from 12 countries,  all supporting this our ninth festival  issue, we are delighted that we can introduce so many local UK and international festivals to our 1m+ …
The latest Estrella Galicia x DIY brand partnership brings Hackney alive with a two day music event  “Soundhood Hackney”- two nights of music, beer culture, food and sustainability.
LIVE MUSIC, BEER CULTURE, STREET FOOD & POSITIVE IMPACT WERE ON OFFER AT PAPER DRESS VINTAGE & TWO PALMS Having hosted a number of events in London and, more recently, Brighton (see below), Son Estrella Galicia announced plans for a two day event in the …
DIY joined International Music Ambassadors Tour to Ukraine organised by UAME
Founded in March  2022,  Music Saves UA is a non-profit fundraising initiative created by Ukrainian Association of Music Events (“UAME”) Founded in March 2022, Music Saves UA is a non-profit fundraising initiative created by Ukrainian Association of Music Events (“UAME”) and is the largest association of …